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Believe in Your Beard and Boulevard Brewing Co. partner to showcase The Boulevard Collection. This Beard Balm embodies the flavor of imperial brown ale aged in whiskey barrels found in the brew Plaid Habit. This blend of 8 quality oils will moisturize and help mold any length of beard. 1. Scoop balm with fingertip 2. Rub into palms until liquified 3. Apply to your beard |